In partnership with the Minnesota Office of Ombudsman for Mental Health and Developmental Disabilities (OMHDD), we’re excited to announce the launch of a campaign to prevent the abuse and neglect of adults living with a disability. We worked directly with those most impacted by abuse and neglect, allowing their words and experiences drive the effort to change perceptions and behaviors. Using a co-creation process ensured that the voices of vulnerable adults would be truly heard. Those living with a developmental disability, substance use disorder, mental illness or old age are not defined by that condition.
Recently, the campaign was featured on the front page of the Minneapolis Star-Tribune. The article highlights the campaign’s mission as well as the story behind its creation.
Why It Matters
The abuse and neglect of those living with disabilities is a pervasive problem in Minnesota – and the U.S. This campaign sheds light on an issue too often dismissed, or worse, overlooked entirely. Allowing individuals to tell their own stories and share how they want – and deserve – to be treated can, and is, making a difference. The call to action is simple: Treat People Like People.