Russell Herder was recognized with two national healthcare advertising awards behalf of the agency’s partnership with Lillehei Heart Institute and University of Minnesota School of Public Health.
The Lillehei Heart Institute, the University of Minnesota and Russell Herder was received 2018 Cardiovascular Advertising Awards (CVAA) for outstanding advertising and healthcare marketing in the cardiac and vascular sectors for Special Video Production and Social Media Campaign.
Russell Herder works to further the Ask About Aspirin initiative, promoting the appropriate use of low dose aspirin to lower the number of first heart attacks and strokes in the state of Minnesota. The collaboration has helped to raise awareness about cardiovascular health and spread insightful knowledge that improves lives in Minnesota.
Both entries in the CVAA Awards were reviewed and judged by a panel of health marketing experts.
